$33K in 90 days from cold start
Push + popunder scaling across Tier-2 GEOs.
For advertisers
Buy popunder at the auction-clearing price, not the rate-card ceiling
I spent five years inside PropellerAds buying tier-1 popunder for iGaming, dating, and finance clients. The panel here shows the clearing price, not your bid. The $0.50 CPM floor is the floor — not a sticker waiting to be negotiated. $100 minimum deposit. No call-before-you-see-the-panel gate.
By the numbers
Built since 2013 on real partner volume. Every number below is monthly, network-wide.
$0.50
Popunder CPM floor
- 20+
- Targeting parameters, combinable
- 15-40%
- Typical panel-to-actual gap elsewhere
- $100
- Minimum deposit — no $5K commit
Ad formats
Pick the format that matches the offer, not the rate card
Popunder for impulse-friction iGaming, sweeps, utility installs. Push for re-engagement. Native for considered-purchase. If your offer needs five seconds of consideration, popunder is wrong — I'll say so on the format page itself.
CPM · CPA
Popunder
Full-page ad in a new tab. Highest-paying format, runs on every device.
12B monthly impressions
CPM · CPC · CPA
In-Page Push
Push-style notification inside the page. Works on iOS, no subscription needed.
CPM · CPC
Native Banners
Editorial-style ads that blend with content. Higher CTRs than display.
CPM · CPC
Display Banners
Classic IAB sizes for Tier-1 and Tier-2 campaigns.
CPM · CPA
Interstitials
Full-screen, high-impact ads between content transitions.
CPM
Video (VAST)
Pre-roll, mid-roll, post-roll via VAST link, or corner-slider video.
Built for advertisers who reconcile to CRM
Six operational things most popunder networks still get wrong
Every feature exists because a real publisher or advertiser asked for it.
Perimeter anti-fraud, not post-billing dispute
Bots, datacenter traffic, proxy farms, and re-offenders get scored and dropped at the auction edge. The fraud you don't pay for is the fraud the network had to filter before the invoice — not after.
Real-time reporting with drill, not daily roll-ups
Sub-second dashboard refresh. Filter on GEO, OS, device, format, sub-ID. The panel shows the auction-clearing CPM, not your bid ceiling. The difference is usually 15-40%, depending on GEO.
20+ targeting parameters, combinable
GEO, OS, browser, device, carrier, ISP, connection type, language, dayparting. Stacked on the same campaign, not gated behind a 'premium' upgrade. This is table stakes — and half the industry still doesn't ship it.
Smart CPM and CPA Goal that don't blow the budget
Smart CPM clears at the second-price plus an increment, not at your ceiling. CPA Goal lets the optimizer chase the conversion. Traffic Estimator tells you the volume before you spend the first dollar.
AM access from day one, not at $10K spend
No volume threshold for a dedicated account manager. Telegram, email, chat during working hours. I know what AM support is supposed to look like — I was one for five years.
REST API + S2S postbacks with token mapping
Drop-in integrations for Voluum, Bemob, RedTrack, Keitaro, AdsBridge. REST for the rest. Server-side conversion validation works the way an affiliate would build it — not the way a vendor would document it.
Verticals
Verticals where popunder converts — and where it doesn't
iGaming (tier-1 and LATAM), sweeps (week-one only), dating, nutra, VPN, crypto, mobile CPI, utility installs, finance lead-gen. Anything that needs more than impulse-friction conversion lives on native and search, not on popunder. I'll write that on the vertical page itself.
iGaming (tier-1 + LATAM)Sweepstakes (week-1 only)DatingNutraVPN / antivirusCryptoMobile CPIUtility installsFinance lead-gen
Payments
Fund the campaign without a phone call
$100 minimum deposit via Wire, Card, USDT TRC-20, or BTC. No hidden fees, no setup charge, no AM gate at $10K spend. Test budget recommendation: $100 on CPA, $25/day on CPM/CPC for at least 14 days. The first three days are unreliable on every popunder network — sample size, fraud-filter training, publisher rotation.
Wire Transfer
Paxum
PayPal
WebMoney
Wise
USDT TRC20
USDT ERC20
Bitcoin
Visa / MC
Capitalist
$100min advertiser deposit·$20 min publisher payout
Case studies
Campaigns I'd be willing to attach my name to
Numbers with GEO, vertical, quarter, and source disclosed. No "$X in 90 days" without context — that's the kind of case study that got me to leave the network side.
+62% eCPM after switching networks
Publisher saw uplift in week one.
4.2x conversion rate on push
Carrier + GEO targeting doubled CR.
Integrations
Works with the trackers affiliates actually use
Native S2S postbacks with token mapping. REST API for everything else. Wire your tracker in minutes.
Voluum
Binom
RedTrack
Keitaro
BeMob
AdsBridge
AppsFlyer
Adjust
Cake
TUNE
Cpvlab
Peerclick
FAQ
Questions I got every week as an AM
Start
Run one tracked campaign. Reconcile to CRM. Decide on week-two data.
I've watched too many affiliates burn $5K before they figured out the panel was showing them a ceiling, not a clearing price. Start with a tracked test, validate conversions server-side, decide on week-two numbers — not day-one.